FOR IMMEDIATE RELEASE JULY 29, 2026EFFECT CO. Brings Strategic Storytelling and Crisis Communications to New OrleansNEW ORLEANS — Proud New Orleans native and resident of the GNO, Mariel Campbell, excitedly announced the foundation of her enterprise, EFFECT CO. This was recently followed by EFFECT CO. joining the New Orleans & Company ecosystem. Mariel’s ability to explain the most granular topics from her field is matched only by a relentless work ethic. Along with a background in international business